Are you a rental pro and looking to expand into corporate events?
In today’s show, Cam is talking all about corporate events and what you need to know! She explains the difference in working with social planners vs. corporate planners, what you should expect, and more!
Weddings and social parties are usually more upbeat, personal parties with family and friends. There are certainly clients with budgets in 100K+ range, but the majority of our orders are anywhere between 5-10K when it comes to these types of events. We love the energy and sentimental aspect that comes with weddings and social parties!
At social events, you will likely be working with wedding planners, mother-of-the-bride, or the bride themselves. They will want something unique and special to them. Normally, the wedding planners are very involved and check-in with the rental companies multiple times throughout the process to be sure that everything is ready to go.
On the other hand, corporate events are also upbeat, but more about the brand. With corporate events, their event budgets could be upwards of 100K – 1 million. Sometimes more! This means that our orders with corporate clients average to be a lot higher than weddings and social parties. Hence, why we loooove corporate!
At corporate events, you will likely be working with a DMC (Destination Management Company.) These planners are in charge of planning events around the world for large companies. The difference between DMC’s and wedding planners is that DMC’s likely don’t have time to check-in on the project. It is up to you and your company to make sure that everything is set + looks perfect for the client!
We love helping brands create an event that makes a statement! If you have more questions on diving into corporate events, schedule a coaching call with Cam and she can help you make your next moves!
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